For a long time now, Singapore Airlines (SIA) has avoided distributing amenity kits on their Business Class flights, citing high expenses and the inability of a simple amenity kit to differentiate the brand from others. But all that seems about to change, with the launch of SIA’s Discover Your Singapore Airlines, with both the Restaurant A380 and SIA@Home Business Class dining experiences promising, among other things, a … Continue reading Singapore Airlines collaborates with Penhaligon’s on Business Class Amenity Kits