Objects of Desire: Puma unveils Velocity NITRO™ 4, encouraging you to experience the way running should feel

PUMA has revealed the Velocity NITRO™ 4, the latest instalment in its much-acclaimed Velocity series. The most versatile of PUMA’s running line-up, Velocity NITRO™ 4 is built for all runners – regardless of time and distance – and designed for you … Continue reading Objects of Desire: Puma unveils Velocity NITRO™ 4, encouraging you to experience the way running should feel

Objects of Desire: IKEA Singapore’s RestFest encourages better relaxation and proper rest in sleep-deprived Singapore

With the constant chasing of dreams and climbing the corporate and social ladder, doing everything we can to get ahead, Singapore has been ranked as the third most sleep-deprived country in the world. It’s not uncommon to see students, officer … Continue reading Objects of Desire: IKEA Singapore’s RestFest encourages better relaxation and proper rest in sleep-deprived Singapore

Objects of Desire: HOKA Debuts Latest Evolution of FLY HUMAN FLY Campaign for Fall 2024

HOKA®, a division of Deckers Brands (NYSE: DECK), launches the latest evolution of its FLY HUMAN FLY globally integrated marketing campaign with an anthem film entitled ‘Bird’s Eye.’ Bringing the brand’s origin story to life, the film celebrates joyful performance, while inspiring movers everywhere to take … Continue reading Objects of Desire: HOKA Debuts Latest Evolution of FLY HUMAN FLY Campaign for Fall 2024

Objects of Desire: TUMI Unveils Premium Golf Collection for the Discerning Player

TUMI, the leading international travel, lifestyle and accessories brand, is venturing further into the world of performance luxury with the launch of a premium collection of golf bags and accessories. An extension of TUMI Sport, the new Golf collection delivers … Continue reading Objects of Desire: TUMI Unveils Premium Golf Collection for the Discerning Player

Objects of Desire: Luggage brand TUMI merges performance and craftsmanship with Spring 2024 collections

TUMI, the leading international travel, lifestyle and accessories brand is welcoming Spring 2024 in dynamic style. This season TUMI introduces Ultra-Craft, the second chapter to last Fall’s Hyper-Craft, which strikes the balance between futurism and tailor-made. Singapore, a tropical metropolis, … Continue reading Objects of Desire: Luggage brand TUMI merges performance and craftsmanship with Spring 2024 collections

Objects of Desire: Italian fashion brand United Colors of Benetton launch flagship store at 313@Somerset

United Colors of Benetton is a lifestyle brand that speaks to cosmopolitan souls who embrace democratic smart looks expressed by knitwear, colour, and stripes. Embodying Benetton’s sense of diversity, the garments are fluid, and fun and are designed to empower everyone to … Continue reading Objects of Desire: Italian fashion brand United Colors of Benetton launch flagship store at 313@Somerset

Objects of Desire: French fashion brand ba&sh open new store at Marina Bay Sands

Cult Parisian womenswear brand, ba&sh, proudly unveils the much-anticipated launch of its flagship store at the iconic Marina Bay Sands in Singapore. This momentous occasion marks a significant milestone for the brand as it continues to expand its global foolprint … Continue reading Objects of Desire: French fashion brand ba&sh open new store at Marina Bay Sands