Singapore football is stepping into a new era, one defined by heritage, ambition and a renewed sense of connection between the National Team and its supporters. The Football Association of Singapore (FAS) and adidas have announced a landmark multi-year partnership that will see the global sportswear brand become the new kit sponsor of the Singapore National Football Team. More than a change of jersey, the collaboration signals a long-term commitment to growing the game across Singapore, from the National Team and the Singapore Premier League to youth development and grassroots football.

The partnership is built around a shared belief that football has the power to bring communities together. For fans, players and the next generation of local talent, the arrival of the Three Stripes represents a fresh chapter, and a new symbol of pride to wear both on and off the pitch.

The partnership launches alongside the all-new 2026 Singapore National Team Home and Away kits, which combine references to the country’s football history with the performance technology found in adidas kits worn by some of the world’s leading national teams.

The new Home jersey stays true to the iconic all-red look that Singapore football fans know and love. Navy blue and white accents along the collar and sleeves give the design a classic, refined finish, while a subtle wave pattern is woven into the fabric. The motif reflects the spirit at the heart of Singapore football: calm and composed on the surface, yet driven by an unrelenting current of determination, hunger and energy beneath it. Hunger is a design that speaks not only to the athletes representing Singapore on the field, but also to the supporters whose voices and passion continue to push the team forward.

The Away jersey, meanwhile, brings back Coventry Blue in a tribute to the celebrated Singapore football kit of 1977. Its return connects generations of players and fans, honouring the history, pride and resilience that have shaped the National Team over the decades. The design is both a nod to the past and a statement of intent for the future.

Months of collaboration between FAS and adidas went into developing the new Singapore football jerseys. From the colours and textures to the fit and visual identity, every detail was considered to ensure the kits would reflect the country’s football heritage while meeting the demands of the modern game.

Both the Home and Away jerseys feature adidas CLIMACOOL+ technology, designed to help players stay cool and comfortable in Singapore’s tropical climate while allowing freedom of movement throughout 90 minutes of high-intensity football. The kits also feature special lenticular crests, adding a distinctive visual element to the National Team identity.

The Away kit carries the adidas Trefoil, a detail reserved for select top-tier football federations, including Germany, Argentina and Japan. Its inclusion places Singapore’s new kit within an elevated global football conversation while giving fans a jersey that feels equally at home in the stands, on the street or as part of an everyday wardrobe.

For Singapore National Team captain Hariss Harun, the jersey represents far more than performance apparel. “Putting on the National Team jersey should always feel special, and adidas understands the importance of that connection between performance, identity, and pride,” he said. “There is genuine excitement within the squad, and I think this partnership sends a strong signal that everyone is invested in pushing Singapore football forward together.”

Fans will get their first opportunity to see The Lions take the field in the new adidas jerseys on 7 August 2026, when the National Team plays its first Home match under the partnership.

Accessibility is also central to the collaboration. The standard Singapore National Team jersey will retail from $99, while the on-field authentic version will be priced at $169. The collection will be available in men’s, women’s and youth sizes, making it easier for more Singaporeans to wear the colours of the National Team with pride.

The partnership is also set to expand beyond traditional football merchandise. adidas and FAS are introducing a broader mix of fanwear and culture-led designs, with new releases planned throughout the partnership.

The first drop is a “Satu Nada” tee created in collaboration with local visual artist Slac Satu. Available in black and white, the design draws on the National Team’s rallying cry and the collective energy of Singapore football supporters. Inspired by an iconic lyric from Singabrigade, “Satu Nada”—meaning “one voice” or “one rhythm”—captures the idea of fans, players and communities moving forward together.

Future collections are expected to create more opportunities for local creatives and members of the football community to contribute to the evolving identity of Singapore football.

Beyond the jerseys and fanwear, the adidas and FAS partnership will support the wider football ecosystem. adidas will become the Official Match Ball supplier for the Singapore Premier League and the Singapore Cup, while working alongside FAS to reduce barriers to participation and create stronger pathways for young players.

The long-term ambition is to build a more supportive environment for youth development, football academies and emerging talent—helping more young Singaporeans access opportunities to play, learn and progress in the sport.

Following the FIFA World Cup 2026 season, adidas also anticipates opportunities for leading international teams to travel to Singapore for friendly matches. These visits could give National Team and youth players valuable chances to train alongside and learn from some of the best teams in global football, while creating new platforms to showcase Singaporean talent to local and regional audiences.

The partnership also promises to change how fans experience Singapore football beyond matchday. adidas and FAS are exploring new stadium activations, exclusive content, community initiatives and more immersive fan experiences designed to bring supporters closer to the National Team.

As part of the launch campaign, adidas collaborated with Singabrigade on a film celebrating the passion and commitment of Singapore football fans across generations. It reflects the idea that supporting The Lions is not limited to one match, one era or one group of people, it is a shared identity carried forward by generations.

“adidas believes that sport has the power to change lives, and FAS shares our belief,” said Chen Ruiyuan, Country Manager of adidas Singapore. “Globally, football is a part of the adidas DNA, and in Singapore, our team is ready to extend this dedication to serve the Singaporean community.”

Forrest Li, President of the Football Association of Singapore, added that the partnership represents an important step in the journey to strengthen the sport and restore the pride and joy that football brings to Singaporeans.

As The Lions prepare to wear the Three Stripes for the first time, the partnership stands for something larger than a new kit. It is about celebrating Singapore football’s past, investing in its future and creating more ways for fans, players and young talent to feel part of the game.

The full adidas Singapore National Team collection will be available from 2 August 2026 through the adidas Singapore website and app, the FAS Shopee store, official adidas and FAS Shopee stores, Weston, selected retail partners and concept stores, as well as at stadiums on matchdays. From 7 August, the collection will also be available at selected adidas stores across Singapore, including locations at Orchard, VivoCity, Suntec City, Marina Bay Sands, Jewel Changi Airport, Bugis Junction, Waterway Point, Causeway Point and Northpoint City.