Scents and Sensibility: Jo Malone release Limited-Edition Summer Favourite – Raspberry Ripple scent; Orange Marmalade returns

Jo Malone London unveils the latest addition to its ever-enchanting fragrance collection: Raspberry Ripple Cologne, a delightful new scent that captures the carefree joy of summer with a delicious twist. This playful fragrance is a tribute to a classic British … Continue reading Scents and Sensibility: Jo Malone release Limited-Edition Summer Favourite – Raspberry Ripple scent; Orange Marmalade returns

Objects of Desire: IKEA Singapore’s RestFest encourages better relaxation and proper rest in sleep-deprived Singapore

With the constant chasing of dreams and climbing the corporate and social ladder, doing everything we can to get ahead, Singapore has been ranked as the third most sleep-deprived country in the world. It’s not uncommon to see students, officer … Continue reading Objects of Desire: IKEA Singapore’s RestFest encourages better relaxation and proper rest in sleep-deprived Singapore

Objects of Desire: HOKA Debuts Latest Evolution of FLY HUMAN FLY Campaign for Fall 2024

HOKA®, a division of Deckers Brands (NYSE: DECK), launches the latest evolution of its FLY HUMAN FLY globally integrated marketing campaign with an anthem film entitled ‘Bird’s Eye.’ Bringing the brand’s origin story to life, the film celebrates joyful performance, while inspiring movers everywhere to take … Continue reading Objects of Desire: HOKA Debuts Latest Evolution of FLY HUMAN FLY Campaign for Fall 2024

Scents and Sensibility: Viktor&Rolf release new ‘fem-power’ inspired campaign for ‘Flowerbomb’

Originally launched in 2005, Viktor&Rolf’s iconic Flowerbomb perfume is now embarking on a brand new campaign that explores the duality of womanhood, encapsulating both sensuality and what Viktor&Rolf have dubbed their ‘fem-power’, through reclaiming their body, honing their female gaze … Continue reading Scents and Sensibility: Viktor&Rolf release new ‘fem-power’ inspired campaign for ‘Flowerbomb’

POKKA Coffee launches ‘Let’s Pause, Let’s POKKA’ campaign to promote mental well-being

In celebrating 51 years and counting of their coffee products, POKKA Singapore, is marking this milestone with their new “Let’s Pause, Let’s POKKA” campaign to encourage coffee lovers to take pauses throughout the day, with POKKA coffee as their preferred … Continue reading POKKA Coffee launches ‘Let’s Pause, Let’s POKKA’ campaign to promote mental well-being